Selling digital products on Etsy – Over $1000 in first 4 months

4 months ago, I decided to try and sell some digital products on Etsy.

I used a link from a friend to get 40 free listings to start my shop. You can use this link if you would like to get the free listings too (It will give us both 40 free listings… thanks!)

I started by uploading a single digital adult coloring book I had created. It was 20 pages in a printable PDF format and it was called “Art Therapy” (check it out here)

I didn’t really know much about Etsy when I started, and I didn’t know a whole lot about marketing either. My keywords and titles weren’t great, and my photos weren’t great either. (Stay tuned for my next blog post on why these are so important!)

In the first month, I was seeing at least one sale of my coloring book per day, and so straight away I was able to see the potential of selling products on Etsy as a full time business in the future.

Now, just over 4 months later, my Etsy store has made over $1000 with over 170 sales of my digital coloring books, and my average of 1 sale per day has increased to about 5 sales per day.

Art Therapy Digital Adult Coloring Book on Etsy

One of my latest adult coloring books available as a digital download in my Etsy Store

The best part about selling digital products on Etsy, is that you don’t have to organise shipping or deal with individual orders – once your product is online, all you need to do is marketing, and the orders will process automatically, making it a great source of passive income!

I have a lot further to go, and I will be posting again soon with my progress and the things I have learnt along the way, but for those who are interested in getting a foot in the door like I did, you can get 40 free Etsy listings to get your shop started by signing up via this link.


Sarah Clark

I'm a freelance graphic designer, church volunteer and first time mum with a passion for bringing a new level of creativity into churches through inspiring leaders and providing resources. My goal is to be able to self-fund my ministry goals through my freelance projects while being able to work from home and be a full-time mum, and I want to help others do the same.

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